![Visma-Hire and Motorcycle Team Up to Create Their Own Package Under the Yellow B Emblem]( "Visma-Hire and Motorcycle Team Up to Create Their Own Package Under the Yellow B Emblem")
Visma-Hire a Motorcycle are generating their very own package for the brand new season beneath their very own Yellow B label after their partnership with Agu ended on 31 December.
The Dutch WorldTour workforce published on New 12 months’s Day that their package design would stay unchanged for the brand new marketing campaign, despite the fact that Agu are not generating it. A press free up issued via the workforce dropped a refined point out of the Yellow B label into the dialogue however didn’t ascertain that they’d taken package manufacturing into their very own fingers.
“We have taken the production of our kit in our own hands, which is also visible by the Yellow B. logo on the kit,” they stated.
Picnic Put up NL had been the ultimate WorldTour workforce to supply their very own clothes logo. The workforce up to now switched from Craft clothes to its personal product, branded with the Stay Difficult workforce slogan. The package was once to begin with produced for Picnic Put up NL via Bioracer ahead of it later modified to Nalini.
Visma-Hire a Motorcycle declined to remark when requested via Biking Weekly if every other logo was once nonetheless generating the package on their behalf.
It was once reported that Agu had been experiencing severe monetary difficulties ultimate yr via Wielerflits. It’s understood that the connection between the emblem and Visma-Hire a Motorcycle ended via mutual settlement.
The most recent race content material, interviews, options, opinions and knowledgeable purchasing guides, direct in your inbox!
In August Agu issued a remark which defined their present state of affairs.
“In recent months, AGU has focused fully on restoring healthy business operations,” the remark learn. “Thanks to the support and cooperation of all parties involved, the company has managed to turn the result around positively in the past period. AGU has successfully completed a WHOA procedure from December 2023, subject to financing.”
It endured: “Unfortunately, it became apparent last week that the financing conditions could not be met. As a result, AGU was forced to apply for a moratorium on payments. In close consultation with the administrators, we are currently investigating whether the WHOA agreement can still be realised.
“AGU is an iconic title within the bicycle business, the corporate has a wealthy historical past and powerful logo worth. AGU hopes to discover a new proprietor/financier within the quick time period who can ensure the continuation of this heritage. The industry actions will proceed till additional realize.”
Visma-Lease a Bike have signed several new riders ahead of the new season for both the men’s and women’s squads. Simon Yates joined the men’s team from Jayco-AIUla as well as Victor Campenaerts from Lotto. Yates said he took a pay cut in order to join his new team.
The workforce additionally captured the signature of Pauline Ferrand-Prévot from Ineos Grenadiers. The Frenchwoman will lead the workforce’s street ambitions along Marianne Vos.
